Innovation

Innovation

Description: If innovation is a driver of progress, it is above all a driver of economic growth. Driven by entrepreneurs and intrapreneurs, it must develop today for the benefit of citizens and the environment: “Innovation for Good” summarizes the motto. Innovation is also an adventure, a risky bet in an unknown environment. But entrepreneurs have tools and methodologies that allow them to navigate, reduce risks, and turn their vision into value for themselves and for society. The objective of this course is to familiarize students with these tools, giving them the means to embark on the entrepreneurial journey. The course follows the same logic as innovation projects, from idea generation and ideation to funding and market launch. It alternates between presenting concepts and applying them to innovation projects proposed by the students themselves. The module is assessed through a final start-up pitch, which crystallizes the acquisition of all the concepts presented.

Learning outcomes: By the end of this course, students will have mastered tools and methodologies for creative development, understand the legal framework to protect and enhance innovation, and acquire the skills necessary to carry out innovative projects within a company or as an entrepreneur.

Evaluation methods: Each group will pitch their project for 5 minutes in front of a jury composed of the various instructors. Assessment will focus on the quality and content of the pitch, as well as on the project files, which includes the different elements developed during each session and constitutes a coherent argument describing the project’s value, innovative aspects, and feasibility.

Course supervisor:

  • Ninel Kokanyan

Geode ID: SPM-HEP-015

CM:

  1. Introduction : L’entrepreneur et l’intrapreneur au cœur de la destruction créative comme moteur de l’innovation. (2.0 h)
  2. Design Thinking, de l’idéation au prototype. (2.0 h)
  3. Eléments d’éco-design et innovation. (1.0 h)
  4. Le business model canvas comme outil de visualisation des projets d’innovation. (2.0 h)
  5. L’innovation ouverte comme accélérateur d’innovation. (3.0 h)
  6. Protéger l’innovation grâce aux outils de la PI. (2.0 h)
  7. L’innovation et le droit des entreprises : créer son entreprise. (2.0 h)
  8. Créer son business plan et rechercher des financements. (2.0 h)
  9. Pitcher son projet comme une start-up : outils. (1.0 h)

TD:

  1. Créativité et problématisation des projets d’innovation. Brainstorming et Value-Proposition Canvas (2.0 h)
  2. Créativité et Design thi’nk’ing, vers un premier prototype par groupe projet (2.0 h)
  3. La fresque du numérique et l’impact environnemental du numérique (3.0 h)
  4. Créativité et Design thi’nk’ing, suite du prototype par groupe projet (4.0 h)
  5. Mise en pratique du BMC dans les contextes des groupes projet (2.0 h)
  6. Pitch des BMC devant jury (1.0 h)
  7. Pitcher son projet comme une start-up : outils, atelier et mise en pratique. (2.0 h)